SEO

Search Engine Optimization (SEO) has evolved significantly with the integration of Artificial Intelligence (AI) and Machine Learning (ML). Search engines like Google now use AI-driven algorithms, such as RankBrain and BERT, to improve search results, making SEO more dynamic and user-focused. Here’s how AI and ML are shaping modern SEO: 1. AI-Powered Search Algorithms Google’s

In the dynamic realm of digital marketing, search engine optimization (SEO) is essential for improving a website’s visibility and attracting organic traffic. Among the many strategies that contribute to SEO success, backlinks are a foundational element. But what are backlinks, and why are they so vital to your website’s performance? Understanding Backlinks Backlinks, also referred