How does Net Promoter Score (NPS) relate to branding?
The Net Promoter Score (NPS) and branding are deeply interconnected, forming a bidirectional relationship where each influences and informs the other. Understanding this connection is essential for businesses aiming to enhance customer loyalty and brand equity. 1. Branding Drives NPS First and foremost, strong branding plays a crucial role in shaping NPS. Customer Loyalty and